About Remento

At Remento, we’re helping families reimagine the preservation of family history and stories with our no-write memory books. Our platform uses AI to transform recorded reflections into beautifully written keepsake books, complete with QR codes that link to the original recordings. Today, our product focuses on capturing the memories of aging relatives. While we're humbled to be the first company to successfully inspire seniors to routinely record themselves, we're just getting started.

Here are a few cool things about our company:

🦈 Backed by Mark Cuban on Shark Tank

📱 #1 product of the day on Product Hunt (#2 of the month)

💚 "An A+ investment" - Tim Ferriss

👵 AARP AgeTech Collaborative member

📰 Featured in the NY Post, CNN, Fortune, USA Today, and Forbes

🤝 Funded by some other great investors, including Upfront Ventures

Position Overview

We're seeking an experienced marketing leader to join our team as our Head of Marketing. You'll directly shape our marketing strategy and execution, partnering closely with our CEO, CTO, and CPO to bring our family storytelling mission to millions. This role is designed for an aspiring CMO genuinely energized by early-stage startup pace. You'll lead customer acquisition and drive sustainable growth across all channels.

This role is hands-on, requiring someone equally passionate about strategy and tactical execution. You'll split time between managing vendors/contractors and executing yourself - developing campaigns, analyzing performance, and making quick decisions. The ideal candidate thrives in an environment that is lean, scrappy, and focused on fast experimentation. If your comfort zone is primarily managing large teams or extensive resources at big companies, this role likely isn't a good fit.

Key Responsibilities

• Partner closely with our CEO Charlie to develop and implement marketing strategies that align with company goals and drive growth and brand awareness.
• Lead all user acquisition initiatives and develop scalable growth strategies across digital platforms, optimizing CAC and LTV metrics.
• Lead CRO initiatives to improve customer journey and purchase pathways through A/B testing, landing page optimization, and checkout process refinement.
• Own the measurement and analysis of marketing metrics to evaluate campaign effectiveness, track ROI, and leverage data insights to optimize future initiatives.
• Lead a high-performing marketing team, starting with 5-10 vendors/contractors today, with an eye towards growing our team with time.
• Foster collaboration with cross-functional teams including Product, Engineering, and Customer Experience.
• Help shape the company's brand identity, ensuring consistency across all channels while making strategic decisions based on company values.
• Investigate and implement new marketing technology tools that enable us to automate workflows, measure performance, and scale our acquisition efforts efficiently.
• Drive successful product adoption through effective go-to-market strategies, compelling positioning, and targeted campaigns.
• Develop and execute a compelling content strategy across multiple formats to educate, inspire, and convert potential customers.

Experience

• 7+ years of marketing experience, specifically in direct-to-consumer companies focused on growth.
• Proven track record working in early-stage companies (Seed to Series C), with close proximity to the founding team.